As part of their brand guidelines, Northern Trail Outfitters (NTO) uses a custom brand font for all print marketing materials. NTO wants to use their custom brand font in email as well.
What is the recommended best practice for font usage in email?
Correct Answer:A
Northern Trail Outfitters does NOT want to store email addresses or phone numbers within Marketing Cloud.
Which feature should they use?
Correct Answer:A
Northern Trail Outfitters (NTO) wants to implement a drip campaign to its highest -value outdoor sports
customers. NTO is including a deep product discount and wants to limit the audience to not only its best customers, but also those customers most likely to respond.
Which three criteria should the customer use to create an audience for this campaign? Choose 3 answers
Correct Answer:CDE
A Marketing Cloud admin needs to warm their accounts Dedicated IP. What option for segmentation aligns with the IP Warming process?
Correct Answer:C
Which activity should be used for multivariate content testing within Journey Builder?
Correct Answer:B